The hardships imposed by the pandemic have put insurance at the centre of attention as an instrument of economic development. This has led the insurance industry to reinvent its business model and products, incorporating the social element and putting the customer front and centre of their business.

“Tunajali” is a Swahili word that means, “we care about you”. It is also an e-commerce initiative that seeks to develop and provide inclusive insurance in all countries in Latin America and the Caribbean. Read about Tunajali and their journey in this Case Brief.

Supply and demand-side challenges are limiting the development of the inclusive insurance market in Colombia and other countries in Latin America. There is a limited supply of insurance products for vulnerable segments due to of the risk and uncertainty perceived by insurers. At the same time, demand from consumers is low because of the distrust that exists in the population about the insurance sector.

The Federation of Colombian Insurers (Fasecolda) is the trade association of the Colombian insurance sector. It includes insurance companies, reinsurance companies and capitalization companies. Since its inception, it has aimed to create an efficient, sustainable and socially responsible insurance culture in Colombia

Insurance outreach to vulnerable and excluded farmers requires a carefully thought-out approach. In India, the People's Education and Development Organization (PEDO) found that members of women’s self-help groups can become powerful advocates for insurance within their communities. This Case Briefs shows PEDO’s work on providing agriculture support and advice to the community through their “Krishi-Sakhis”.